Last week, it was announced in the UK, that alcoholic beverage manufacturer Diageo has been invited to suggest measures to tackle public health crises. A similar invitation is being considered in the US. (1)
Diageo is the world’s largest producer of spirits and a major producer of beer and wine. (2)
Net profit generated by the company rose to 1.6 billion pounds ($2.59 billion) in the 12 months to June 30 2009, up from 1.5 billion pounds earned in the previous fiscal year.(3)
Perhaps Diageo will suggest diverting some of this profit into a health campaign to alert the public on the dangers of alcohol. In the US alone, approximately 14,000 women a year are diagnosed with breast cancer attributed to alcohol consumption.(4)
A 1997 publication by the World Cancer Research Fund and the American Institute for Cancer Research stated that;
The role of alcohol in increasing breast cancer risk was among the most consistent findings regarding the influence of dietary factors on breast cancer risk, and research since then has continued to demonstrate the relationship between alcohol consumption and breast cancer. However, the reasons for this are unclear. (5)
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